What do you know about Net Neutrality?

Chances are, you haven’t heard of it,or you’ve heard it but don’t really know what it is – and you know what the scary thing is? If Net Neutrality is ended, the Internet as you know it is gone forever, split into a fast lane for companies with money and a slow lane for small businesses, individuals, clubs and societies – in fact, anyone who can’t afford to pay ISPs to have their site in the fast lane. ISPs may even completely block access to sites who aren’t able to pay them.

e.g with net neutrality, Small Biz A and Large Corp B can be accessed by anyone using ISP C, at the same speed as each other.

If there were no net neutrality, Large Corp B would be able to afford to pay ISP C – so that ISP C’s customers could access Corp B’s website at the highest possible speed.

Because Small Biz A cannot afford to pay ISP C, users are not given the same high speed access to the website of Biz A, so it takes longer for users to load the page and access Small Biz A’s site – giving Large Corp B a massive advantage. Maybe Small Biz A’s website couldn’t even be accessed by users of certain ISPs.

This reduces the ability of Small to Medium Size Enterprises to compete online with larger businesses, turning the Internet into a fast lane for those sites who can afford to pay, and a slow lane for those who can’t.

Barack Obama Recognises the Importance of Net Neutrality

In November 2007, before he became President, Barack Obama gave an important speech to Google about Net Neutrality – it’s 51 seconds, so have a quick watch before you read on -

Barack Obama also spoke of his support for Net Neutrality when he appeared on MTV:

Small Businesses won’t be able to compete online anymore, Clubs and Individuals will lose traffic, members and new visitors, and You and I will have to surf an Internet dominated exclusively by massive international brands. You won’t see Blogs that are self-hosted, no uploading your pics to a site that’s currently free. It will be a bleak and frankly rubbish place to be.

It will add an additional cost to businesses, which they’ll no doubt pass on to you, so you will end up paying more to stop small businesses, not-for-profits and individuals from having an effective presence online.

It will ruin online innovation – startups often bootstrap initially, flying by the seat of their financial pants until they achieve profitability. The additional costs to be given access by ISPs and get on the fast lane would often be prohibitive – if we didn’t have Net Neutrality, today’s online success stories might never have happened. The likes of Amazon, Facebook, Twitter, Yahoo, Google and many many more might never have existed if they’d had to pay out massive amounts of money, just so users could access their sites. Imagine if you’d never been able to access Facebook, Yahoo mail or Gmail or been able to buy books. Imagine if you’d never had access to Google, or Yahoo…

Virgin Media in UK are Against Net Neutrality

Over here in the UK in April 2008, the CEO of Virgin media stated that he is against neutrality as it’s ‘a load of bollocks’, and wants to charge people for enhanced speed access to Virgin’s internet customers – in fact they are ALREADY doing deals with media companies. If Virgin are your ISP they could already be limiting your access or speeding it up to certain companies – does that concern you? I think it should.

In my opinion he has undone years of Virgin’s branding work, where they aim to be perceived as slightly rebellious and maverick, but always on the side of the customer. By coming out against net neutrality, he has shown his company to be anti-user as far as I’m concerned.They also seem to be at odds with the overall feling towards Net Neutrality – and in that way, are acting against the interests of their customers by applying speed variations – if indeed they are, as chatter on forums would suggest – do a search on ‘virgin media limiting speed’ for yourself!

It’s the one thing that’s put me right off Virgin, and I find myself surprised that any company Richard Branson’s involved with would act with such anti-progress ridiculousness!

Virgin Media’s position on Net Neutrality -

I have boycotted Virgin products since last year as a result and will continue to do so until they publically agree that Net Neutrality is the right way forward for the whole world.

I get my Broadband from BT – who say, according to the Stop Virgin website:

“… Unlike Virgin, we think the bandwidth we provide our users should be equal for all services and if services like the BBC iPlayer put too much strain on the bandwidth, both ISP’s and content providers should educate the users on that issue so that users know when and why they may have to upgrade their account for more bandwidth if it exceeds ‘fair use’ terms. We always bear the consumer in mind first and have no plans to prioritize traffic from third party companies. We welcome all the Virgin customers who left because of the net neutrality issue and offer ‘neutral’ bandwidth.”

It’s not too often I say it, but ‘good on ya, BT!’

There are lots of resources you can see via SaveTheInternet.com , YouTube and via the search engines. This 3 minute video explains Net Neutrality in some detail:

Even Ninjas recognise the importance of Net Neutrality!

That’s why it’s so important you support Net Neutrality – Net Neutrality is what makes the Internet the massively useful global phenomenon it is today. Without Net Neutrality, the Internet would suck!

On September 21st, the FCC (Federal Communications Commission in the US) Chief ‘Boldly’ Committed to Net Neutrality. In a speech at the Brookings Institution, Genachowski said the FCC must be a “smart cop on the beat preserving Net Neutrality against increased efforts by providers to block services and applications over both wired and wireless connections.


Visit Savetheinternet.com to find out more, and see how you can help make sure the Internet of tomorrow still gives you the freedom to choose what you access.

Rob Bell